Category Archives: Fragrant News

Dog Detectors. Now Dogs Can Nail You With Covid-19

The sense of smell in dogs is unparalleled, which is even more sensitive than the most advanced man-made instrument. They possess up to 300 million olfactory receptors in their noses, compared to about six million in humans.

Once trained, medical detection dogs are able to smell metabolic changes to people’s breath and sweat. Their sense of smell can even be more accurate than conventional COVID-19 tests.

The United Arab Emirates has 38 sniffer dogs working at its airports that can identify infected persons at a 98.2% success rate. Police trained the dogs to recognize the scent of COVID-19 using samples of sweat from people with confirmed infections, collected by holding a swab in an armpit for a few minutes.

Several other countries including Finland, the United States and France have also been running their own dog training and trials of canine detection of COVID-19.

Ref: https://beta.ctvnews.ca/national/coronavirus/2021/9/16/1_5587914.html

 

A Whiff of Trouble

Research shows that hummingbirds have an active sense of smell and can smell their way out of danger while hunting for nectar. This is due to in part to their large olfactory bulbs, which is the tissue in the brain that controls smell.

For their experiments, scientists observed more than a hundred hummingbirds in the wild and in aviaries. The birds were given the choice between two feeders, either sugar water or sugar water plus one of several chemicals whose scent signaled the presence of an insect.

Results show that the hummingbirds avoided the water with the acid and that they can use their sense of smell to avoid danger while foraging for food.

Ref: https://www.sciencedaily.com/releases/2021/09/210906091001.htm

 

A Fragrance for all Petrol Heads

With the launch of its new electric car, Ford has created a fragrance which smells like gasoline. 70% of electric car buyers said they would miss the smell of gas when switching to a plug-in vehicle.

The smell of gasoline ranks as a more popular scent than wine and cheese and is identical to the aroma of used books.

Called Mach-Eau, this fragrance is designed to please the nose of any wearer. A high-end fragrance that combines smokey, rubber and metallic accords. Notes include lavender, geranium, sandalwood and blue ginger.

https://www.forbes.com/sites/alistaircharlton/2021/07/28/ford-has-created-a-fragrance-designed-to-smell-like-gasoline/amp/

Smell Like a Pumpkin-Spiced Latte All Day Long

In current times, face masks should be worn to keep you and your families safe. Fortunately, there is some good news!

With an added scent you might not even want to take your sweet-smelling mask off once you get home.

As proven with scented toys and lattes there is no such thing as too much pumpkin spice. Usually a blend of cinnamon, nutmeg, cloves and ginger.

Pumpkin-spice- scented face masks are now very popular. This sweet fall scent can remind us of happy, seasonal memories and makes us feel good.

Ref: https://www.popsugar.com/smart-living/pumpkin-spice-masks-48468447

Do Beer Drinkers Care What They Smell Like?

Victoria Bitter is a full flavoured beer produced by Carlton & United Breweries, a subsidiary of Asahi, in Melbourne Victoria. It is one of the best-selling beers in Australia.

To celebrate the “satisfying moment of knock-off” VB has released a new hops-scented fragrance. Named Thirst, this fragrance is made from perfume oil combined with an extract from the same hops used to brew VB. This scent is also available in longneck bottles.

The new scent opens with a refreshing combination of bitter citrus and icy aromas, before finishing with the bold freshness and energy of sweet hoppy accents.

A perfume designed for the Australian beer lover, this fragrance will certainly make up for that spilt beer smell from the local pub.

Ref: https://concreteplayground.com/brisbane/design-style/vb-longneck-scent-thirst

 

 

When will we be able to smell the dirt (and the freedom) again??

Do you know Why Maximus Smells The Dirt Before Each Battle?

According to ScreenRant, the reason behind his famous dirt-smelling ritual before each clash connects Maximus to his home and to his family.

The full piece is here 

Who isn’t feeling a tad bit nostalgic these days? For the freedom to wander, to touch freely and to smell freely?

Lets pray for happier days ahead

-Ed

Sound, Scent & Motion come to Design

Metronome, billed as an experiential meditation tool, has finally launched after 10 years in development.

A collaborative work, the piece has been created by Alter-Projects‘ Anne-Laure Pingreoun; Servaire&Co‘s Sebastien Servaire, Candido De Barro and Gregory Sidoine; with sound and tech from 6Sides, K-array Audio Solutions, 2BHeard, Moodsonic and SetWorks.

Inside the fragrance contained opens with an earthy scent, boasting notes of burnt wood, musk, grass and ginger. Servaire&Co worked with top perfumers to choose each fragrance for its ability to anchor the visitor’s primal parts of the brain into making fast, distinct emotional connections. The diffuser scent configuration changes subtly each time the pendulum swings, thanks to magnets in a painstakingly accurate push-pull configuration which causes time to almost stand still for the viewer.
A motion and scent profile enables “a new semantic and poetic system,” says Servaire
Metronome is on display at London Design Biennale before ‘swinging’ across to Paris Design Week.
This article was spotted on Cool Hunting, catch the full expose here 

 

A Peak into Physical Stores of the Near-Future

The ability to communicate with a real person, to see, touch and smell products are essential components of the physical experience that together tell a compelling brand story.

A compelling luxury story is achieved by building a strong, in-store brand experience.
Strong in-store experiences will become the new normal, with the ability to tell unique, personal and experiental narratives that cannot be replicated online.
Indeed research shows that multi-sensory cues in a retail store atmosphere have a powerful impact on consumer emotions and purchase behaviors, especially when  they are congruent or delivered harmoniously.
In other words, customers will not get the same sensory stimulation online since they cannot touch, smell, or taste their desired product.
Humans need to socialise and connect. Indeed stores will vie to be the destination for these cherished interactions.
Jing Daily reports on trends in physical retail. Read more here

Unpleasant aromas can comfort us as much as pleasant ones

It is a well known fact that our sense of smell is processed in a deep-seated part of our brains, the limbic system, a place that also processes our memories and emotion.

Given the close connection of odours and memories it is therefore unsurprising that a whole range of smells from the good to the bad to the ugly (who is to judge anyway) can elicit a broad spectrum of emotions.

Smells are known to jog memories and nostalgia and it is these deep associated sensory memories that jog our emotional state.

According to psychologist Dr Elena Touroni:

‘The smell itself doesn’t have to be particularly pleasant in order to provoke a positive memory. It’s very common and we purposefully use it as a psychological strategy in therapy – especially for those who have experienced trauma or have emotional difficulties, for example,’ she adds. It’s more about the association, rather than enjoyment of the thing itself.’

What odd smells bring comfort to you?

The metro reports with some readers quoting some odd nostalgic driven aromas here 

 

There is only one No. 5

This year Chanel (and the world) will be celebrating 100 years of this iconic perfume.

Launched back in 1921, Coco Chanel being the trailblazer and fashion icon wanted to push the boundaries on fragrance and  move beyond the soliflores (single flower inspired creations, ie it smells like what it is).

Working with French-Russian perfumer Ernest Beaux, he decided to resort to a powerful ingredient called Aldehydes which gave Chanel No. 5 its iconic sparkling, powdery, even ‘lux soapy-fresh out of the bath’ feel.

However as the story goes, Mr Beaux’s assistant had mistakenly overdosed sample No. 5 with too much aldehyde.
Unbeknownst to Ernest he presented the samples to Coco who immediately was bowled over by the power of No. 5. Needless to say he took most of the credit and an icon was born.

Besides for the concoction, with alongside aldehydes, contains a bouquet of ingredients including jasmine, rose and ylang ylang, the fact that very little has changed to the design of the bottle or the label, lends to the iconic cult beauty status that Chanel No. 5 has no doubt earned.

Don’t have a bottle, you can purchase one right here 

Dissect the perfume ingredients on Fragrantica

Got the Spring Time Bug?

Geosmin

The start of spring holds a characteristic outdoors odor. It’s a bit of dirt, mixed in with sharp greenness and an unmistakable whiff of ozone. Its called Geosmin and our noses are so finely tuned to this organic compound, in fact, that according to Popular Mechanics we can detect it better than sharks can recognize blood.

Buuuuuut as it finally turns out, the source of this smell, its er not so romantic.

For the very first time, excited scientists at the Swedish University of Agricultural Sciences, the John Innes Centre, and Lund University have identified why this distinct scent has persisted: a mutually-beneficial relationship between a six-legged worm, known as the springtail, and Streptomyces, a type of bacteria commonly found in soil.

Springtails are attracted to the smell of geosmin associated with the bacteria which basically then hitches a ride on Springtails that spread their tiny spores.

-Ed

Detailed source here – https://www.popularmechanics.com/science/environment/a32065673/spring-smell-geosmin-soil-springtails/

U.S. Forces in Korea are using vinegar as a smell test for coronavirus

Smell Testing in Korea

In Seoul, the US Forces are carrying out random vinegar smell tests on its bases to screen people possibly infected with COVID-19, the military said, following reports that losing the sense of smell or taste could be an indication of virus infection.

According to the Army Garrison, those personnel who cannot detect the smell of vinegar will be further screened, adding that studies have shown that the loss of smell is an early indicator of possible infection.

Vinegar really? How about you level up and buy some dem Jars of Smells for y’all boys in green…no vinegar inside, but you will find a nasal challenge that will make your nose hairs curl!

-Ed

Reported From – https://m-en.yna.co.kr/view/AEN2020040600900032

Ford Files Patent Application to Single Out Smelly Ride-Hailing Vehicles

Ford Patent Application

According to a patent application, Ford is working on a solution to identify, categorize and compute odors found emanating from your ride share.

Ford’s system would use an environmental sensor to determine the nature of the odors inside a vehicle and would compare those odors and their concentrations to a list of thresholds set by the ride-hailing customer. For example, I have zero tolerance for Black Ice air fresheners, so if I call for a car and the sensor detects that chemical profile in the car it wants to send to me, it’ll change up.

Seriously, how would this ever actually work? Smells are so subjective and contextual. Intensity sure, that we can understand, its like a volume switch, but the rest of it? This patent application is at best a method to turn what exotic flavors remain in this world into plain vanilla.

Its a braven new world out there peeps!

-Ed

Full piece reported on here – https://www.cnet.com/news/coronavirus-car-buyers-ride-sharing-public-transport/

Don’t Cut off Your Nose, You’ll Spite More than Your Face

A new study from the University of East Anglia reveals the huge range of emotional and practical impacts caused by a loss of smell.

It finds that almost every aspect of life is disrupted – from everyday concerns about personal hygiene to a loss of sexual intimacy and the break-down of personal relationships.

The researchers hope that their findings will help motivate clinicians to take smell problems more seriously, with better help and support offered to patients.

“There are many causes – from infections and injury to neurological diseases such as Alzheimer’s and as a side effect of some medications.

“Most patients suffer a loss of flavour perception which can affect appetite and can be made even worse if distortions in their sense of smell also co-exist.

“Previous research has shown that people who have lost their sense of smell also report high rates of depression, anxiety, isolation and relationship difficulties.

“We wanted to find out more about how a loss of smell affects people.”

The researchers worked with the Smell and Taste clinic at the James Paget University Hospital, Gorleston-On-Sea. The clinic opened in 2010 and was the UK’s first clinic dedicated to taste and smell.

The study involved 71 participants aged between 31-80 who had written to the clinic about their experiences.

The research shows that sufferers experience wide-ranging impairments to their quality of life. These included a negative emotional impact, feelings of isolation, impaired relationships and daily functioning, impacts on physical health and the difficulty and financial burden of seeking help.

“The inability to link smells to happy memories was also a problem. Bonfire night, Christmas smells, perfumes and people – all gone. Smells link us to people, places and emotional experiences. And people who have lost their sense of smell miss out on all those memories that smell can evoke.

“Many participants described a negative impact on relationships – ranging from not enjoying eating together to an impact on sexual relationships,” he added.

Reference: https://www.eurekalert.org/pub_releases/2020-01/uoea-wil012220.php

Sillage Drops New Balance 990v3 Shaped Incense Chamber

Sillage Drops New Balance 990v3 Shaped Incense Chamber

Sillage, the Tokyo-based is releasing an incense chamber modeled on the founder,  Nicolas “Yuthanan” Chalmeau’s favorite sneaker, the New Balance 990v3 in its shapely 2 year old worn-in condition.

Wonder if this comes in a pair?

Did you know the word SILLAGE comes from French for ‘wake’ (as in trail, not as in wake or woke). Its often used as a term in perfumery describing how far the fragrance you are wearing projects off your skin, or how long it lingers in the air after you have passed by, ie your wake.

-Ed

First reported here – https://hypebeast.com/2020/5/sillage-new-balance-990-v3-incense-chamber-nicolas-yuthanan-chalmeau-homeware

Can Peanut Butter Save Us from Coronavirus?

Peanut Butter

“Identifying asymptomatic carriers is absolutely critical in stopping the progression of the pandemic, I believe,” Professor Small says. “So if there is odour loss with some — even if it’s only a small percentage of people — identifying them as carriers would be significant.”

Losing one’s sense of smell isn’t like losing one’s car keys. When the keys go missing, you recognize the loss in an instant. But a person’s sense of smell can slip away quietly, over a period of time, without the person noticing it is going, going, going, until it is effectively gone.

Small and her pals agreed that a simple do-it-at-home sniff test, using common household items, would allow participants — the great mass of us — to start tracking their sense of smell. In this way, an asymptomatic carrier who feels like a million bucks, but notes a diminishing sense of smell one day to the next, could consider quarantining, ASAP, instead of carrying on until their olfactory sense disappears altogether.

Hence, says Small, the birth of the peanut butter sniff test. Peanut butter, so good on toast, and always a friend to jam, is a North American staple that stimulates the olfactory sense exclusively, unlike, say, ground coffee — a treat to inhale, no doubt — but a fragrance that fires both our sense of smell and the trigeminal nerve governing sensations like “pain and tickle,” which influence how one registers an odour.

As a control on the peanut butter, sniff-test participants are asked to breathe in a snout full of vinegar, another household staple, like coffee, that fires the trigeminal nerve. The big idea? If a subject is registering the vinegar, but the scent of the peanut butter is fading away, they can be confident their sense of smell is decreasing.

“If we find there is a trajectory of diminishing smell over days, we would be able to identify asymptomatic carriers, even before they were conscious of losing their smell,” says Small. “And in those, let’s say, five days, there could otherwise be lots of transmissions.”

And what if you have a peanut butter allergy? Ouch!

Check out TMB’s Jars of Smells… a box full of mysterious, randomised smells that help fine-tune your schnozzz. And who knows peanut butter might be one of the smells you might encounter!?  

https://topmiddlebase.com/product/jar-of-smells/

-Ed

Originally reported on here – https://nationalpost.com/news/canada/heroes-of-the-pandemic-a-canadian-professor-has-a-peanut-butter-sniff-test-to-combat-covid-19

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